← All work
Store, site and social as one buying journey
Three channels, three different brands.
Retail brand (anonymised) · Retail · Omnichannel · Repeat
01 — Problem
Social sold a mood, the site sold a catalogue and the store sold something else entirely. Customers restarted every time they switched.
02 — Beginning
We shopped the brand ourselves, in every channel, and wrote down where it broke.
03 — Build
- —One merchandising and messaging spine across channels
- —In-store to online capture and vice versa
- —Repeat-purchase flows built on real buying cycles
- —A reporting view that shows the customer, not the channel
04 — Result
- —One recognisable brand everywhere it is sold
- —Repeat purchase treated as a designed outcome
- —Channel arguments replaced by one shared report
05 — Next steps
- —Loyalty programme
- —Wholesale channel
The next step
Book the beginning conversation.
Thirty minutes. We go through what you selected, what we would build first, and what it would take.
Request a time →